Over the course of one year emerging Swiss Design will be presented at umlaut¨ on Fashion Street, off Brick Lane in London. This initiative was taken to give the vibrant, innovative design movement in Switzerland a presence in the context of one of the world’s leading cultural cities, examining the scope of contemporary design questions and approaches.
This series of design exhibitions is the result of a close collaboration between the Swiss Cultural Fund UK (SCF) and Blattler Ltd to give emerging graphic design, product design, design theory and research, digital design and contemporary making a platform in a not-for-profit framework to establish an intercultural dialogue between Swiss designers and the London public.
Gallery opening times: weekdays from 9am to 5pm.
GAMUT is an exhibition by Julien Tavelli and David Keshavjee, also known as design duo Maximage. In recent years Maximage spearheaded Color Library, an ongoing study on colours, which is part of "Workflow," a research project on printing technologies led by ECAL (University of Art and Design Lausanne) and funded by HES-SO/University of Applied Sciences Western Switzerland.
A selection of publications by various designers and artists are on display, which were significantly altered or experimented with using this novel database and colour management solution. A publication made in collaboration with the London collective V.BLOCC will be launched at the opening.
Maximage, established in 2008 in Switzerland and currently based in London, works in the fields of corporate, type and editorial design. The studio's work is often connected with an innovative and sensitive attitude towards technology. Commissions include numerous collaborations with clients and institutions (Edition Patrick Frey, Federal Office of Culture, Kunsthalle Bern, Istituto Svizerro di Roma, etc.) and type design includes the Programme typeface, released in 2013 by Optimo Type Foundry. The duo were prize-winners at the Swiss Design Awards in 2009, 2011 and 2014.
David Keshavjee, Graphic Designer
Julien Tavelli, Graphic Designer